Allure Romance

Not all gowns are found in our boutique, if you are interested in a specific gown - feel free to contact us or book an appointment!

Whether you’re looking for a mermaid gown or a ball gown, Southern Bride carries the designers to help you find your dream dress. Our designers were carefully chosen for their design aesthetic, craftsman, and love for all things bridal. Our bridal collection starts at $850 and goes up to $3500. 90% of our store is under $2,000. You can also shop our in-house collection of dresses for purchase off the rack, and those start at $750.